Segmenting search queries into different Google Shopping campaigns can be very easy – if you don’t have too many keywords you need segmented. However, if you want to work with 10,000 or more product-related terms, you’ll find that AdWords has some limits that make things a bit more complicated. Continue reading
Martin Roettgerding is the head of SEM at SEO/SEM agency Bloofusion Germany. On Twitter he goes by the name @bloomarty, and you can find him regularly on #ppcchat.